Chloe Bloch
Chloe Bloch
Inspired by Slim Aarons’ high society holiday imagery, the campaign sought to revive the forgotten glamour of the European tour, spotlighting the enduring romance of the Italian lakes. Yaniv Edry’s documentary style capture and natural compositions brought a fresh and unique perspective to the campaign, creating an intimacy between photographer and subject that felt reminiscent of Aaron’s work.
SCOPE: CAMPAIGN CONCEPT / CREATIVE / ART DIRECTION / STYLING
Model: Giedre Dukauskaite
Photographer: Yaniv Edry
Director: James Coyle
Editor: Sarah Bonser
Art Direction + Styling: Chloe Bloch
Casting: Simone Schofer
Make-up: Rebecca Wordingham
Production: Simone Schofer + Noot Coates
