Chloe Bloch

SELFRIDGES: SPRING / SUMMER 2021

Channeling a desire for nature and the great outdoors during a time when looming lockdowns kept us restricted, the shoot blurs the boundaries between indoors and out. The swimming pool undergoes a metamorphosis into a verdant lily pond, while painted frescoes transport us to a rolling hillside, fulfilling a yearning for escapism and a renewed sense of optimism.

SCOPE: CAMPAIGN CONCEPT / CREATIVE / ART DIRECTION

Models: Alex Andrews + Marco Varco
Photographer: Hugo Comte
Styling:Vincent Levy
Casting: Sophie Lynas
Make-Up: Vassilis Theotokis 
Hair: Teiji Utsumi
Set Design: Alice Andrews
Production: Georgia Benney + LG Studio